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Advice to entrepreneurs looking for early stage capital?
- Be prepared on your presentation to VCs, and
focus on why your business will make money for
investors.
- Conserve capital, and
reaching as many milestones as you can on your
own without investors’ money.
- Be Committed as
Investors try to determine the level of
commitment the management team has to the
business. Part of
that commitment can be financial, both in terms
of willingness to commit personal resources to
the venture, and the willingness to forego
compensation until the cash flow of the venture
becomes positive.
- Have an Good Management Team as some investors cut their risk, by only
putting money behind the very finest management
teams. A great team with a mediocre idea
succeeds more often than a great idea with a
mediocre team. The strength of the management
team is even more critical to them when the new
venture will be trying to gain a foothold in
tough economic times.
- Be Patient and Persevere as the number of entrepreneurs looking for capital
has declined, but at the same time, investors
have become much more cautious. The bottom line:
nothing succeeds like perseverance.
Example
Two
entrepreneurs visit an investor about separate deals. You ask them each what
progress they have made while they have been
working on their respective projects.
- One
entrepreneur answers that he has been able to finish his business
plan as well as find a means to generate cash flow in his industry
which is being used to move the main project further along. Now he
needs more money to fully capitalize on this developing opportunity.
- The other
entrepreneur can only point to the business plan he's
polished to perfection, and the
opportunity lying before him.
Which
entrepreneur would you be more impressed by?
The
first has shown that he is a doer, and the other has provided nothing in
the way of evidence that he can generate any cash flow.
If you
are not a recognized entrepreneur when knocking on investor's doors, you'll
find it hard to generate enthusiasm among investors.
Lesson: cash flow wins far more respect from investors than the
any business plan. If you are not an industry star you can begin
to build your credibility up by finding a means of creating cash flow
in your industry.
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Realist: "I need to prove
myself first as an entrepreneur, then people will give me money."
-
Dreamer: "People need to give
me money first, then I'll prove myself as an entrepreneur."
Real
entrepreneurship is about cash flow creation
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